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Launching posts

Every post on the Product Rally blog tagged Launching. Shortlists, guides and comparisons built from hunts the club voted on.

2 posts

Guide/Aug 23, 2026/3 min read

What a launch page needs before the day, and what it does not

The eight things a launch page has to carry, in the order a visitor meets them. Everything else is what you do after the first hundred visitors.

Guide/Aug 18, 2026/3 min read

How to launch a product when nobody knows you yet

A first launch with no audience is a room problem, not a reach problem. What to do in the four weeks before the day, and on it.